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5 Star Luxury Property

Category Luxury Property News

Following a 5-star refurbishment, 15 On Orange Hotel's Autograph Collection has become available for investors looking to capitalise on the latest in luxury urban oasis lifestyles with a choice of one, two and three bedroom luxury penthouses for sale through global real estate consultants, Knight Frank South Africa.

With a trending world-wide fascination with the branded concept by both affluent millennials and mature global citizens, buyers will need to move fast on this prime real estate investment situated in the idyllic Gardens area, which includes luxury hotel amenities incorporating a rooftop pool, fitness centre and a selection of on-site dining options.

The power of brand identification witnessed through property investor's awareness of the branded concept, has been growing exponentially since the first true branded residence, the Sherry-Netherlands hotel in Manhattan which opened its doors in 1927. As the world becomes increasingly design conscious and focussed on more holistic lifestyles appealing to like-minded people who want to live and socialise with others with whom they share things in common, this concept has come to the forefront.

Confirming this trend now evidenced in over 60 countries around the globe, Knight Frank Property consultant Louis Fouché says: 'On the African continent, the city of Cape Town in South Africa leads the way with foremost hotel brands like Autograph Collection by Marriott collaborating with specialist developers. On par with international trends, we are seeing exclusive luxury residence living becoming more and more attractive and, due to a favourable currency exchange rate, an exceptional lifestyle experience can be procured at a fraction of what it would cost in London or New York.'

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Author: Knight Frank

Submitted 21 Dec 18 / Views 399

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